• Café das Sextas: As verdades são para ser ditas

    segunda-feira, novembro 20, 2006

    As verdades são para ser ditas

    "Sony Ericsson ranks highest in mobile phone customer satisfaction"
    "The study measures customers' satisfaction with their wireless handsets based on five key performance factors. In order of importance, these are: physical design (24%); operation (22%); features (20%); handset durability (19%); and battery function (15%). Sony Ericsson received the highest ratings from customers in handset durability, and also performs particularly well in features and battery functionality. LG and Sanyo took out second and third place in the overall rankings, with global market leader Nokia, Samsung and Kyocera performing below the industry average."

    P.S: O estudo foi realizado no EUA. Ainda assim, deve ter algum significado.

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